Adding clarity to a B2B ETL platform.

Plena Data | 2021
Freelance Sr. UX Designer

The summary

As a Freelance UX Designer I provided Plena Data with a UX assessment and strategy to improve the usability of its Enterprise SaaS platform. The product provided Extract-Transfer-Load processes to Enterprise teams, but as the product grew, usability was becoming a bigger concern. I conducted employee and customer interviews to understand the product, pain points to usability, and opportunities for improvement. I established a new design system based on the Polymer front-end framework and provided a thorough set of suggestions with new UI specs to improve user success and outcomes.